Fashion Ecommerce, Digital Marketing Director

Highly accomplished Ecommerce and Digital Marketing Specialist in fashion and luxury goods DTC.. Over 15 years’ experience in digital leadership and strategy, developing established and emerging brands to fast, global online presence, conversion and sales growth. A complete knowledge and expertise in ecommerce development and operations, all digital marketing channels, analytics with extensive experience of best performance SEO, paid search and social ROAS funnel strategies. Outstanding skills in graphic & UX design with a background and expertise in all traditional creative marketing collateral.

Specialities – Global Ecommerce Development, Shopify Plus Expert, Digital Marketing & Advertising Strategy, UX Design.

Skills – SEO, Paid Search & Social, Email, Affiliate & Marketplace Platforms, CRM, Budget Management, Analytics (GA4), P&L Reporting, 3PL Fulfilment, ERP, Adobe Creative Suite.

Rudy recently worked for Myla, the iconic lingerie brand as Digital Director. He managed their global ecommerce, and implemented and grew successful marketing channels. He also designed & developed a bespoke Shopify site including many unique functions. View More >

Rudy Farr-Leander worked for Aspinal for eight years as Head of Ecommerce & Digital Marketing. During this time, along with managing and developing the ecommerce and all marketing channels, he also designed the UX and managed development of earlier websites. View More >

Rudy is currently consulting luxury lingerie & nightwear brand Gilda & Pearl, developing their digital marketing channels, paid search and social campaign strategies. View More >

Rudy is currently consulting with the celebrated sustainable brand, Fanfare. He is developing and their SEO and optimising their paid search and social channels. View More >

Rudy worked as Head of Ecommerce & Digital Marketing for Mimi Holliday, a popular luxury lingerie brand. Rudy developed their global ecommerce website, digital marketing channels, online presence and sales. View More>

In 2022, Rudy was appointed as a consulting NED for popular streetwear brand Heretic Nine. He advised the teams on all ecommerce operations and marketing strategies and analysed and reported on performance data for strategy insight and planning to the board. View More >